Terms & Conditions

These terms cover your use of aeoptim.com and anything you buy from us: the free AI Visibility Check, The Answer Kit at $350, the Search and Ask Workup from $450, The Growth Department from $350 a month in three tiers (Living, Standard, Pro), and The Foundation at $1,500 or $3,000. They set out what we deliver, what we will not promise, how payment works, and where a dispute goes.

Last updated August 28, 2026. What changed: the product list caught up with August's pricing. The Workup is the one paid diagnostic (the standalone AI Visibility Report is retired; its monthly read now arrives with every subscription), the Growth Department runs in three tiers from $350 with Living as the entry tier, and the Workup's $450 credit toward a first Department month is now written down here, not just on the pricing page.

Who you are agreeing with

AEOptim, 675 Purdy St, Birmingham, MI 48009. In these terms, we and us mean AEOptim. You means the person or the practice using the site or buying a service. Reach us at legal@aeoptim.com or 646-388-2960.

Accepting these terms

Using the site, running the free check, or buying a service means you accept these terms. If you are agreeing on behalf of a practice, a firm or an advisory, you are confirming you have authority to do that. If you do not accept them, do not use the service.

What we sell

  • The free AI Visibility Check. We put one question to one AI engine on your behalf and tell you whether your practice was named. It is free, it is a snapshot of one moment, and it is not a full audit.
  • The Answer Kit, $350, one time. We read the public pages of the website you give us and produce question-and-answer content, with the schema, for you to publish. Publishing it stays your decision.
  • The Search and Ask Workup, from $450, one time. The full diagnostic across search demand and AI answers for one location, with additional locations at $100 each (up to five total) and optional add-on sections, all priced on the page at the time you order. It is the one paid diagnostic we sell. Start a Growth Department within 30 days of buying it and the full $450 is credited toward your first month.
  • The Growth Department, from $350 per month. We research your practice, build its Growth Layer, and staff a department of specialist agents across eight tiers that you run from your own ChatGPT or Claude. One subscription, three tiers. Living AI Visibility, $350 a month, is the entry tier: the five-engine measurement re-run every month with a verdict on what moved, no agents and no credits. Standard, $950 a month, adds the full monthly data pull, the department itself, and 100 agent-run credits per cycle. Pro, $1,450 a month, includes 250. You can change tier in either direction at any time; the change is prorated and takes effect immediately. Every tier renews monthly until you cancel, cancellation takes effect at the end of the paid period, and every report already delivered stays yours. Building the department and reading what it holds is free. Add-ons are priced in your dashboard at the time you buy them: a 25-credit top-up at $250, and the Brand Kit at $350. How credits and cancellation work is set out below.
  • The Foundation, $1,500, or $3,000 with named practitioners. A fixed-fee consultancy and build engagement: one canonical record of your practice and the surfaces AI reads made to agree with it, delivered with a before and after map at 30 days. A project with an end, not a retainer, and nothing about it renews.
  • AEO Standard Certified. An audited certification engagement, scoped and priced by written agreement, not on a page.

Prices are in US dollars and are the prices shown on the page at the time you order. Anything not described on the page is not included.

What we do not promise

Nobody controls which sources an AI engine picks, and engines change their answers without notice or explanation. So we do not guarantee citations, mentions, rankings, traffic, leads, patient or client volume, revenue, or any other outcome. Anyone who does guarantee those things is guessing, and charging you for the guess.

What we do promise is the work as described, done properly, measured honestly, and reported plainly, including when the numbers are not flattering.

The free check, specifically

The check asks one engine one question on one day. A result showing you were not named is not proof you are invisible, and a result showing you were named is not proof you are secure. Treat it as a signal worth investigating, not a verdict. We may cap how often the check can be run, and we may decline to run it.

The Growth Department, specifically

The department is a roster of specialist agents, arranged in eight tiers, that you run from your own ChatGPT or Claude. Twenty-one of them ship today and the roster can grow. They draft: articles and page copy, social posts, search campaign plans and ad variants, outreach sequences, proposals, review and referral asks, and plain-English reports on what ran. Everything they produce comes back to you as a document.

Nothing an agent writes is sent or published by us. The department has no tool that emails a patient or a client, posts to a social account, uploads a campaign to an ad platform, or publishes a page. The only messages it sends are to AEOptim: a note to our team when you submit feedback, and a review notice when a website change is proposed. Everything else stops with you. An agent proposes, you approve, and you are the one who sends or posts it.

That makes you the publisher of every word written in your practice's name. The agents are instructed to work only from your Practice Profile and the crawl of your own site, to never invent statistics, reviews or credentials, to never promise an outcome, and, in the medical and mental health packs, to refuse a brief containing patient-identifying information. Those instructions are real and they are still not a guarantee. Read a draft before it becomes a statement your practice made, and do not put patient or client identifying information into a brief.

The department changes over time on purpose. A nightly pass updates each agent's playbook from your own recent runs, and a monthly pass re-measures and re-prioritizes the work. So the same brief can come back differently in a different month, and your changelog says what moved.

Your department address is a key

Your department is a private MCP server, the open standard ChatGPT and Claude both speak for connectors. You connect it with one address, and your token is part of that address. There is no separate password and no OAuth step yet, so the address is the whole credential. Anyone holding it can run your agents, spend your credits, read every deliverable you have ever received, read your Practice Profile and your Growth Layer, and propose changes to your website. Treat it exactly as you treat a password. Do not paste it into a shared document, a support ticket, or a chat channel you would not paste a password into.

You are responsible for what is done through your address, including by anyone you gave it to. If it gets out, or someone who had it leaves the practice, rotate it from your dashboard: the old address stops working immediately, everywhere it was pasted, and you reconnect ChatGPT or Claude with the new one. Tell us at legal@aeoptim.com if you think it has been misused and we will help you sort it out.

Your conversation with ChatGPT or Claude does not reach us. Only the tool calls your assistant makes do, and we log those calls so the department can learn from what you ask. What ChatGPT or Claude does with a deliverable after we hand it back runs under that provider's terms, not ours. We cap the connector at thirty requests a minute, which is a brake on a looping assistant rather than a promise about capacity.

Website changes, when we host your site

This applies only if AEOptim hosts your website. If we do not host it, the department's website tools do nothing at all and say so, because nothing in the department can reach a site we do not host.

Where we do host it, the department can propose wording changes. Proposing is all it can do. A proposal goes into a review queue, a person at AEOptim reads it, and approval puts the change on your preview site first. Going live is a separate step arranged with you. Until that step, nothing on your public site has changed, whatever an assistant says in the chat.

Only the pages and the sections we have marked editable can be changed this way; everything else on the site we handle directly. We may decline a proposed change, and the same validator judges every change, whether an agent asked for it or you did.

Credits, and what a subscription buys

Building a department and reading it are free: the roster, the changelog, your Growth Layer, your Brand Kit, your Practice Profile and every deliverable you have ever received cost nothing to read, now or later. Work costs credits. Putting an agent to work spends one credit. A full re-research spends five. The department tells you the cost and your balance before it spends anything, and it asks you to confirm.

Living includes no credits: it buys the monthly measurement alone, and agent runs come with Standard and Pro. Standard includes 100 credits per cycle at $950 a month. Pro includes 250 at $1,450. Cycle credits do not roll over. They reset to a full allowance on the first of each month, when the monthly measurement pass runs, which is not necessarily your billing date, and whatever you had not used is gone. Credits bought in a 25-credit top-up behave differently: they are spent only after the cycle credits run out, and they carry until you spend them.

A credit is spent when a run starts, not when it succeeds. If a run comes back broken or empty, write to legal@aeoptim.com and a person will put the credit back. Nothing does that automatically, which is why it takes a person.

The subscription is month to month. It renews until you cancel, cancellation takes effect at the end of the period you already paid for, and everything already produced stays yours and stays readable. There is no cancel button in the dashboard yet, so to cancel, write to legal@aeoptim.com from your account email and we will stop the renewal and confirm it back to you in writing. Credits are an allowance for work inside a live subscription. They are not money on deposit and they are not redeemable for cash.

The monthly measurement is included in a subscription and does not spend credits: the citation grid across ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews, plus your keyword, ranking, competitor and analytics data. A free department is different. It is measured once, with a single Perplexity pull, and is then left out of the monthly sweep, so its 25 credits are a one-time allowance rather than a monthly one, and its agents run without paid data and are told to say so rather than estimate.

AI output and your judgment

Parts of our work are produced with help from AI systems, and every one of them can be wrong. We review what we deliver, but you know your practice and we do not. Before you publish anything we hand you, read it and confirm it is true of you. Once it is on your site, it is your statement.

That goes double for the department, where the AI is not a step in our process but a service you operate. A person at AEOptim does not read each agent draft before it reaches you. You are the review. Nothing an agent writes is true of your practice merely because your own site was the source. Check names, credentials, prices, availability and any claim a regulator would care about, every time, before it leaves your hands.

Your professional compliance stays yours

We work with regulated practices, so we build to conservative rules by default: facts over adjectives, no superlatives, no invented reviews, no compensated endorsements, no claims about outcomes. That said, your medical board, your state bar, your regulator and your carrier set requirements that only you can meet. Reviewing what we deliver against those rules before it goes live is your responsibility, and we recommend you do it every time.

We are not your lawyer, doctor or advisor

Nothing on this site or in our deliverables is legal, medical, tax, accounting or investment advice, and no relationship of that kind is created by working with us.

What you give us

Our work states facts about your practice, so the facts have to be right. You confirm that the information you give us is accurate, that you have the right to give it to us, and that we may use it to deliver the service. If we crawl a website at your direction, you confirm you are authorized to have it crawled.

What you own, and what we keep

The deliverables we produce for your practice are yours once paid for: the answers, the schema, the pages, the profiles, the reports. Our site, our methods, our prompts, our tooling, our templates and our brand remain ours. We may describe the work we do in general terms, without naming you, unless you tell us not to.

Acceptable use

  • Do not scrape, probe, overload, or attempt to bypass the rate limits or the bot verification on this site.
  • Do not submit information about a practice you have no connection to, and do not use someone else's email address.
  • Do not resell, relicense or repackage our deliverables as your own product.
  • Do not share your department address outside your practice, and do not use it to run marketing for anyone else.
  • Do not use the service for anything unlawful, or to make claims a regulator would not allow.

Our crawlers identify themselves in the user agent, and there are two of them: AEOptimBot for the Answer Kit and the Workup, and AEOptimGrowthBot for the research and Brand Kit crawls behind The Growth Department. Both point back to aeoptim.com. They read public pages only, and only for a site a customer has given us. If you would rather they stayed away from a site you control, tell us and we will exclude them.

Payment and refunds

Card payments are processed by Stripe. We never see or store your full card number. One-time products are charged in advance. Subscriptions are billed monthly in advance and you can cancel at any time; cancellation takes effect at the end of the period already paid, and nothing already delivered is taken back. A department subscription is billed the same way; what its credits do, and do not do, is set out under "Credits, and what a subscription buys" above.

If a delivery does not arrive, arrives broken, or is not what the page described, write to legal@aeoptim.com and we will fix it or refund it. We will not refund a product because an AI engine did not name you afterward, since that is precisely the outcome we tell you nobody can promise.

Third parties in the path

Delivering the service means routing some data through providers we rely on: our hosting and payment providers, our email provider, our search-data provider, and the AI engines we query. They are named, with what each one receives, in our Privacy Policy. Their outages and their changes are outside our control.

Confidentiality

We treat the non-public details of your practice as confidential and use them only to do the work. If you need a signed agreement covering this, ask and we will sign one.

Suspension and ending the relationship

You can stop using the service at any time. We can suspend or end access if these terms are broken, if payment fails, or if continuing would put us or a customer at risk. Fees already earned are not refunded on termination for cause.

Disclaimer

Except where these terms say otherwise, the site and the services are provided as they are, without warranties of any kind, express or implied, including any implied warranty of merchantability, fitness for a particular purpose, or non-infringement. We do not warrant that the site will be uninterrupted or error free.

Limit of liability

To the maximum extent the law allows, our total liability for any claim connected to the site or the services is limited to what you paid us for the service in question in the twelve months before the claim. We are not liable for indirect, incidental, special or consequential damages, or for lost profits, lost data, or lost business opportunity. Some states do not allow every one of these limits, and where that is true the limit applies as far as it legally can.

Indemnity

You agree to cover us against claims arising from information you gave us that turned out to be untrue, from content you published after we delivered it, or from your use of the service in breach of these terms.

Governing law and disputes

These terms are governed by the laws of the State of Michigan, without regard to its conflict of laws rules. Any dispute belongs to the state or federal courts sitting in Oakland County, Michigan, and both of us consent to that. Before filing anything, tell us the problem in writing and give us 30 days to fix it. Most things get solved in that call.

Changes to these terms

If we change these terms, the date at the top of this page changes with them, and we will call out anything meaningful in plain words rather than burying it. Continuing to use the service after a change means you accept the revised terms.

The rest of it

If any part of these terms is found unenforceable, the rest stays in force. Not enforcing something once does not waive it. These terms, plus any order page or written agreement between us, are the whole agreement. You may not assign them without our consent; we may assign them to a successor of the business.

Questions

Write to legal@aeoptim.com or call 646-388-2960. A person reads it.

AEOptim, 675 Purdy St, Birmingham, MI 48009. Related pages: Privacy Policy, Cookie Policy, Accessibility.