One-time Answer Kit
Answer Kit: your clients' questions, answered from your own website
The Answer Kit is a one-time set of written answers to the questions people ask about your services, drafted by AI using only what your own website already says. It covers your homepage plus up to six service pages. You approve every answer before it goes anywhere. It's for medical and dental practices, mental-health practices, law firms and financial advisors.
Answer Kit
The price
$350, one time.
No subscription. Nothing expires.
Your homepage plus up to six service pages.
Why it matters
Why answers matter to AI
When someone asks ChatGPT or Google's AI about a procedure, a fee or a first visit, it answers in sentences and puts a few names in them. It builds those sentences from pages that already read like answers. Most practice and firm websites read like brochures: who we are, what we value, call today. There's little an assistant can repeat about you, so it repeats someone else.
The Answer Kit gives each of your main pages a short set of plain questions and answers, in your own facts.
The deliverable
What you'll see
Your kit arrives as a private web report. The email with the link also carries your access code. For each page it covers, you get three layers:
The questions.
The ones people ask about that service: what it is, what happens, what it costs, who it's for, who nearby to see.
The answers.
Each one drafted only from what that page already says. Where your page can't support an answer, the kit says so and gives you a draft to fill the gap, marked clearly as a draft.
The FAQ code.
A short block of code (FAQ markup) that labels the set as questions and answers so search engines and AI tools can read them as such.
What you get
What's in it
- Your homepage plus up to six service pages. The service pages are the ones that matter most to the clients you want.
- Questions per page, in the words people use when they ask AI.
- Answers drafted only from your pages. Nothing added that your site doesn't say.
- Drafts for the gaps, where your page is silent, flagged for you to accept, change or strike.
- FAQ code for each set, ready to paste.
- A placement guide that shows which block goes on which page, with plain steps for WordPress, Squarespace, Wix and most other website builders.
Your field's notice. Every kit prints a general-information line for your field. Every mental-health Answer Kit carries the 988 line, and every draft is written to send anyone in crisis to 988 or 911 first. You check each one before it goes up.
Four steps
How it works
Nothing goes live under your name until you approve it.
- 1
Order.
Give us your website address and your field.
- 2
We read your pages.
AI reads your homepage and up to six service pages and drafts the questions and answers. Your kit usually arrives within the hour.
- 3
You approve.
Read every answer. Strike anything your pages don't support, or anything you wouldn't say to a new patient or client across the desk. This is the step we can't speed up, and shouldn't.
- 4
It goes on your site.
If you have a web person, it's usually an afternoon of pasting from the placement guide. If your site is locked, or you don't have anyone, Web Everything can install it for you, price on inquiry.
What it touches, and what it doesn't
The Answer Kit reads your public website. That's all it reads. It never connects to your EHR, case management, CRM or client files, and it never sees a patient or client list. Nothing in the kit comes from a patient's or client's story.
The answers state facts about your services, not advice. They don't promise outcomes, and they don't call you "best" or "top-rated", because medical boards, state bars and the SEC all object to that.
Four fields
By field
Medical and dental.
Answers cover what a procedure is, who it's for, what a first visit involves, and insurance and payment as your site states them. No outcome claims, and no "specialist" unless your site names the certifying board.
Mental health.
Every mental-health Answer Kit carries the 988 line, and every draft is written to send anyone in crisis to 988 or 911 first. You check each one before it goes up.
Answers speak about approaches, who you see and how intake works, never about a client. We don't write testimonials.
Legal.
Answers explain matter types, consult terms and fee structure in general terms. Every kit prints that it's general information, not legal advice, and creates no attorney-client relationship. We follow your state bar's advertising rules, and we don't call you a specialist unless your certifying body is named.
Wealth.
Answers cover who you serve, how you're paid, minimums and how to start, as your site states them. No performance claims.
It's built to stay inside SEC, state and FINRA rules, and you approve every word. Rules vary by state, so check with your own compliance reviewer.
Honest fit
Who it's for, and who it isn't
A good fit if:
- Your service pages describe what you do, but don't answer the questions people ask about it
- You want something fixed-price and one-time before you commit to anything monthly
- You, or someone in your office, can read and approve a few dozen answers
Not a fit if:
- Your site barely says anything yet. The kit will be mostly drafts for gaps.
- You need new pages written or a site rebuilt. That's Web Everything's work.
- You want a promise that AI will quote you. We don't guarantee rankings or AI mentions. Nobody honestly can.
Price and terms
Answer Kit · $350, one time.
Your homepage plus up to six service pages. Questions, answers, drafts for gaps, FAQ code per set and the placement guide.
Get the Answer Kit · $350- No subscription, nothing expires.
- The kit is yours. Hand it to your web company, your agency or anyone else.
- If Web Everything installs it, that's price on inquiry, quoted separately from the kit.
- More than seven pages? Tell us, and we'll say plainly whether a second kit or a different step makes more sense.
The FAQ code won't change how your page looks in Google's results, and we don't claim it will. It's there because it tells machines which text is a question and which is the answer.
The path
Where it fits
AEOptim shows you what AI says about you. Web Everything does the work to change it. Each step stands alone.
-
Free AI Check · $0
One live AI engine (Perplexity), one question a client would ask, in your city, and the answer as it came back. About two minutes. No card.
Run the free check -
Search & Ask Workup · $450, one time
Your clients' questions asked on Google AI Overviews, ChatGPT, Perplexity, Gemini and Claude, plus live Google search data. A fix list in order.
See the Workup -
Answer Kit · $350, one time
You're here. Your homepage plus up to six service pages, answered from what they already say.
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AEOptim Visibility · from $350 a month
Your questions re-asked every month on all five engines, with a plain verdict on whether a change is real. Change or stop any month.
See AEOptim Visibility
If you'd rather have the kit installed, or your pages rewritten, Web Everything builds and runs websites for practices and firms.
Questions
FAQ
Where do the answers come from?
From your own website, and only your website. AI drafts each answer from what your pages already say. Where a page can't support an answer, the kit says so and gives you a draft to fill the gap, marked as a draft for your approval.
Will it read like a machine wrote it?
It's drafted by AI, and we say so plainly. The drafts are held to plain wording, with no hype and nothing your site doesn't say. You approve every answer, and you strike or rewrite anything that doesn't sound like your office.
Do I need a web developer to install it?
Usually not. The placement guide walks each block onto its page for WordPress, Squarespace, Wix and most other website builders. On a custom-built site, any developer can place the blocks. If you'd rather not, Web Everything can install it for you, price on inquiry.
Will this conflict with what my current agency does?
No. The answers and code sit alongside your existing pages. Hand the kit to your agency and they can place it.
Is this within my board, bar or SEC rules?
It's built to stay inside your board, bar or SEC rules, and you approve every word. Rules vary by state, so check with your own compliance reviewer. The kit reads only your public website and never touches patient or client records.
Can you guarantee AI will quote my pages?
No. We don't guarantee rankings or AI mentions. Nobody honestly can. The kit makes your pages easier to quote accurately. The Search & Ask Workup and AEOptim Visibility measure whether it's happening.
What if my site barely says anything?
The kit will tell you. Thin pages produce more drafts for gaps than answers.
Order the kit
Give AI something accurate to repeat.
$350, one time. Your homepage plus up to six service pages, and you approve every answer.
Questions first? Call us at 313-395-8171, or write to human@aeoptim.com.
Free AI Check
The Answer Kit states facts about your services. It isn't medical, legal or financial advice, and it doesn't promise any outcome.