A published number:
the AI can read it and repeat it with your name attached.
For med spa owners
Someone decides to do something about the lines they noticed on a video call, and asks ChatGPT which med spa near them has fair prices and a real injector. The answer comes back with a few spa names in it. AEOptim shows a med spa whether its name is one of them, and what to fix if it isn't.
First step, the Free AI Check: one question a client would type, asked where your spa is, with the answer shown as it came back. About two minutes, and no card or call.
Choosing a med spa was already a research project: elective, personal, paid out of pocket, with a real fear of walking out looking overdone. Now more of that research happens in ChatGPT, Gemini or Google's AI answer, late at night, and the answer names spas.
The AI can't see your work. It reads your treatment pages, prices, injector bios and reviews, and the spa that explains those most clearly gives it the most to repeat.
The client's questions
Almost every client wants the number, and most spas don't publish it. Tap a treatment to see the cost question the AI gets asked.
"How much does Botox cost per unit, and how many units will I need?"
Priced per unit at most spas, per area at some.
"How much is lip filler, and how long does it actually last?"
Priced per syringe, and every cost question comes with a "how long does it last" question.
"What does laser hair removal cost for underarms, and how many sessions will it take?"
Priced per area and per session, usually sold in packages.
"How much does CoolSculpting cost, and is it worth it compared to Emsculpt?"
Priced per cycle or per treatment plan, and always compared.
"Is a HydraFacial worth it, and how often should I get one?"
HydraFacials and peels, priced per session and often bundled into memberships.
"Are med spa memberships worth it, and what should a good one include?"
Priced per month.
the AI can read it and repeat it with your name attached.
the AI can't read a phone call, so any price in the answer comes from somewhere else.
Three trust questions come up again and again.
Named injectors, with their license (RN, NP, PA or physician), in a bio the AI can read.
A plain line naming your medical director and how supervision works.
An honest page on your approach and how often people come back.
Check your own site
Go through your site with this list. Where a line is missing, the AI either drops your spa from that answer or borrows the fact from a less careful source.
Near me
These questions arrive as near me, and the AI works that out from where the person is asking. Say a client asks in Scottsdale and another asks in Sarasota: they get different lists, and both lists change over time.
So the free check looks at your city: the spas near you, the names that come back today. We don't promise that AI will name your spa. We make your spa readable, measure what the AI says, and show you what changes.
Client vocabulary
The names clients type, including brand and device names.
Questions like these are the Answer Kit's starting point.
What a clear site does
When your site states your facts clearly, an AI assistant can do four things for a client.
It matches your spa to the question: lip filler, laser hair removal, a male client asking about his jawline, your side of town. Google's guidance says no special files or code are needed for its AI features. What counts is a clear treatment menu and listings that match.
An old price, or the bio of an injector who left in the spring, gets repeated as if it were current. Google's AI answers link to their sources, and they pull from what your site and your listings say.
Is a nurse or a doctor injecting? Is there a membership? Are you open after work? If your site is silent, so is the AI.
Healthcare scheduling inside Google's Gemini app runs through Zocdoc so far. If your spa isn't on Zocdoc, the client ends up at your phone, your website or the scheduling link on your Google Business Profile. A clear consult request form catches the client who decides at midnight.
What we won't do
It's built to stay inside your state's medical board and advertising rules, and you approve every word. Rules vary by state, so check with your own compliance reviewer. We don't guarantee rankings or AI mentions. Nobody honestly can.
The path, with prices
AEOptim shows you what AI says about you. Web Everything does the work to change it. Each step stands alone.
$0
One live AI engine (Perplexity), one client question, in your city, and the answer as it came back: whether your spa is named, and who is named instead. About two minutes, no card. No login, nothing to interpret.
$450, one time
Your clients' questions asked on Google AI Overviews, ChatGPT, Perplexity, Gemini and Claude, plus live Google search data: what people search, where you rank, who's ahead. A fix list in order. The report is yours to hand to anyone.
$350, one time
Your homepage plus up to six treatment pages. Answers drafted using only what your pages already say, covering price structure, downtime and who performs each treatment. You approve every answer.
from $350 a month
Your questions re-asked every month on all five engines, several runs each, with a plain verdict on whether a change is real. Change or stop any month.
If your site, Google Business Profile, Yelp and RealSelf disagree on your hours, address or menu, fix that first: Listings Cleanup puts one accurate record on your site, then corrects every directory that matters to match.
If you'd rather have it done for you: Web Everything. Questions first? Call us at 313-395-8171.
Owner questions
Some do, and the answers name spas. A 2026 rater8 survey found nearly half of U.S. adults had used AI tools to look into providers. That survey covered medical providers in general, so run the free check to see what the answer says about med spas in your town.
That's your decision, and a starting price or a range counts. An AI can't read a phone call, so a spa with no published number leaves the price question to someone else's menu.
It helps with people who already follow you. When someone asks AI which spa to trust, the answer links to sources on the open web, and your website and listings are the parts you control. How do we compete with the chains? We already rank on Google. Ranking helps, but AI tools answer in sentences with names in them, not a page of links, so a spa on page one of Google can still go unnamed. A chain's ad budget doesn't change what your pages say. Named injectors, a named medical director and a published menu give the AI more to say than a template page does.
It's built to stay inside your state's medical board and advertising rules, and you approve every word. Rules vary by state, so check with your own compliance reviewer. We don't invent reviews or results photos, and AEOptim never touches client charts.
There's no honest date to give. Engines answer the same question differently from one try to the next, which is why the monthly measure runs each question several times before it calls any change real.
This page is informational only and is not medical advice. AEOptim shows how AI engines represent your practice, and helps you improve it. It does not guarantee rankings, citations, client volume, or any specific outcome.
Start here
Ask once, free, and see if your spa is in the reply. It takes about two minutes and no card.
Looking at another specialty? See the medical practices page.