The AEO Standard
Answer engine optimization is the work of making a practice legible to the systems that now answer for it: stating plainly who you are, what you treat, where you are, and who you serve, in a form an engine can read and repeat. The AEO Standard is our public account of what those systems look for before they will name you. It is not about tricking an engine; it is about being the clearest, safest practice for it to cite.
- What is answer engine optimization, and how is it different from SEO?
- What does an AI engine actually look for before it will name my practice?
- How do I make my practice something ChatGPT and Gemini can quote?
- Why does AI cite some practices and skip others in the same city?
- About AEOptim: the Facts, the Founder, the RulesAEOptim is an AI visibility firm for independent medical, legal, and wealth practices, founded by Kenny Gimpert in Detroit. The canonical record of who we are.
- AEO Standard Certified: Audited, Met, and ProvenWe audit your practice against all 49 requirements of the AEO Standard, do the work to meet each one, and certify it. One practice per market, scoped on a call.
- HomeAEOptim gives independent practices an entire growth department inside ChatGPT or Claude: twenty-one specialists who already know your practice and market.
- Insights: What We Publish and WhyAEOptim's writing on AI visibility for medical, legal, wealth and mental health practices. Three pieces published, every figure sourced and linked.
- The AEO Standard for Regulated PracticesA public specification for answer engine visibility in medical, legal, and wealth practices. Forty-nine numbered requirements, free to adopt and free to cite.
- Why AEOptim: Measured Honestly, Priced in PublicSix things have to be true at once for AI visibility work to be worth paying for. Here is the honest market picture, our method, and what we refuse to sell.
See if AI names your practice
Run the free check: one real question to a live engine, the answer it gives, and who it named instead. About a minute, no card and no call.